Harrods Aviation’s Luton base manager discusses his journey in aviation.
What was your career path to your current role?
I began my aviation career in 1988 with Monarch Airlines as a red cap dispatcher, gaining valuable experience in airline operations. I then spent 22 years in ground handling, where I developed a deep understanding of the industry before transitioning to general aviation (GA) in 2010 when I joined Harrods. For the last three companies I worked with, I have held the role of base manager.
What are the best and less favourable elements of your job?
The best part of my job is witnessing the team’s hard work and dedication being recognized through positive feedback, which truly highlights our commitment to delivering exceptional service.
A unique challenge we navigate is managing the GA business on a busy commercial airfield, where competing for slots and additional parking areas requires strategic planning and strong industry relationships.
Can you describe a typical day?
A typical day begins with a briefing from the duty manager to assess the day’s operations and ensure everything is running smoothly. I then check in with staff and customers and address any immediate needs. Throughout the day, I review and approve invoices, attend meetings with airport authorities and control teams to help align our operations with regulatory requirements and analyse safety data to explore opportunities for continuous improvement. I also chair internal department meetings and take part in interviewing new candidates to further strengthen our team.
How do you stand out from your competitors?
We stand out by fostering a culture of respect, support and teamwork. I believe that a strong, motivated team is the foundation of the elite service we provide. Leading by example is key, I make it a priority to be present at the FBO daily, ensuring that the team are supported and that our commitment to excellence is always visible.
What is the most significant trend currently affecting the business aviation sector?
One of the most significant trends impacting the business aviation sector is ramp capacity, coupled with the global economic climate. At Luton, space for aircraft parking is increasingly limited, as both the airport and Harrods Aviation consistently operate at close to full capacity.
What’s been the biggest challenge you’ve faced since working at Harrods Aviation?
Covid-19 was an incredibly challenging period, requiring adaptability and resilience across the industry. However, the most pressing challenge today is managing capacity and demand. Balancing our customers’ preferred schedules while maintaining our high service standards and ensuring safety remains a constant priority. As demand continues to grow, we are continuously refining our operations to deliver the experience.
What does the future hold for Harrods Aviation?
Looking ahead, the goal is to expand our presence into additional airports while staying true to our commitment to elite service and exceptional standards.
